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Just the other day, we heard that General Motors might extend its traditional two-week summer shutdown to three weeks for the Chevrolet Volt. But, after record Volt sales last month, we wonder how the calendar looks in Hamtramck now. We wonder because we are hearing reports that the current shutdown – originally scheduled to run for five weeks, from March 19 to April 23 – will be shortened by a week. GM originally decided on the hold to reduce supply that had grown too large because of soft demand.

Don LaForest, the chairman of the United Auto Workers bargaining committee at the Hamtramck plant where the Volt is made, told Talking Points Memo that GM is “adding a week of production back in.” The Detroit News reports that GM President of North America Mark Reuss said the same thing Wednesday during the New York Auto Show. Reuss said, “We’re doing it because we sold a lot.”

Increasing sales numbers (GM sold 2,289 Volts in March – well over double February’s 1,023-unit total) come at a time when some of the right-wing attacks on the plug-in hybrid appear to have calmed down. LaForest told TPM that his union workers have been confused about these criticisms. “I don’t think Newt or Mitt have said a single negative thing about the Nissan Leaf,” he said. “They’re attacking our car to get at the President. But our car is going to change the way America does business. It’s a breath of fresh air.”

Improving Chevy Volt sales leads GM to shorten summer shutdown

The wait is finally over. Dodge… excuse us, SRT has officially pulled the wraps off the 2013 Viper, and it’s everything we were hoping it would be. Let’s discuss numbers: 640 horsepower and 600 pound-feet of torque from a front/mid-mounted 8.4-liter V10 and the best power-to-weight ratio of any Viper ever built.

Two models will be available, the standard high-performance SRT and GTS.

In fact, the 2013 SRT Viper’s 4.9 pounds per horsepower puts it just behind the Bugatti Veyron and Ferrari F12 and ahead of such performance stalwarts as the Lamborghini Aventador and Chevrolet Corvette ZR1. What’s more, this engine has no turbocharger or supercharger, and those 600 lb-ft make this V10 the most torque-rich naturally aspirated production engine in the world.

Two models will be available, the standard high-performance SRT and GTS. The SRT is meant to “offer a perfect blend of extreme performance and a deliberate preservation of what has become the iconic DNA of the Viper,” says Ralph Gilles, President and CEO of the Street and Racing Technology Brand and Motorsports. Buyers looking for a little more technology can opt for the GTS, which adds such niceties as a two-mode active suspension and interior creature comforts not normally associated with the Viper.

The 2013 Viper isn’t just about power, either. Chassis updates are plentiful and include a beautiful X-brace up front that helps the new platform boast a 50-percent increase in rigidity over the last Viper. To help the driver maintain control, the 2013 Viper is fitted with stability and traction control (both fully defeatable, says Gilles) along with Pirelli P Zero Z-rated tires that were designed specifically for the Viper in massive 355 sizes in back and 295 up front. Three different wheels will be available, with five or six spokes in polished, matte black or gloss black finishes, along with a special lightweight set as part of the SRT Track Package.

Inside, the Viper is more luxurious than ever before, with seats from Sabelt (the same supplier used by Ferrari) and a seven-inch LCD screen directly in front of the driver that’s configurable with a whole slew of custom operations. Chrysler’s stellar 8.4-inch Uconnect Media Center is also included, as is a Harmon Kardon sound system. Oh, and for the first time ever, cruise control is standard.

For the first time ever, cruise control is standard.

Though first and foremost a street car, SRT fully intends to establish the 2013 Viper’s racing credentials early and often. Viper will return to the American Le Mans Series in 2012, fielding a two-car team driven by Dominik Farnbacher, Marc Goossens, Ryan Hunter-Reay and Kuno Wittmer. And gaming fans aren’t left out, either – SRT has worked with the Forza Motorsport 4 crew to make sure the 2013 SRT Viper is available soon as DLC.

There’s lots more information in the press release and videos below, but we suggest you check out our high-res image galleries first, as this Viper is one beautiful machine.

Continue reading 2013 SRT Viper bites back with 640 HP, returns to racing [w/video]

2013 SRT Viper bites back with 640 HP, returns to racing [w/video]

The Chevrolet Traverse isn’t the only grandiose crossover from General Motors to get the refresh treatment at the 2012 New York Auto Show. Buick also unveiled a face-lifted version of its 2013 Enclave today.

Though the tweaks appear slight at first blush, the vehicle boasts an all-new front fascia with a redesigned grille and black-chrome accents, contoured headlamps and a more aggressive hood up front. LED daytime running lights are standard equipment, as are the LED tail lamps out back. A revised rear fascia wraps up the changes out back.

Indoors, designers threw in LED ambient lighting as well as a smattering of soft-touch materials across the dash and door panels. The cabin can be swaddled in a total of four interior combinations with associated “complimenting” wood tones. The center stack has also been reworked with touch-capacitive controls. Here’s hoping GM has better luck with the technology than what’s found on various Ford vehicles. Keep scrolling for the full press release.

Continue reading 2013 Buick Enclave does a slightly different song and dance

2013 Buick Enclave does a slightly different song and dance

General Motors has just unveiled its facelifted 2013 Chevrolet Traverse at the New York Auto Show today. The big crossover has abandoned the company’s corporate grille in favor of a new design that’s expected to eventually make its way to the rest of the Chevrolet utility vehicle stable. With three chrome-finish bars across the upper grille inlet, more expressive headlamp arrays and a new foglight design, the 2013 Traverse looks a bit more conservative and polished than it did before, at least from up front. Move past the A-pillar, however, and the vehicle looks plenty familiar. Even with a new hatch, redesigned taillamps and a modestly massaged rear valance, the 2013 Traverse hasn’t strayed too far from its family-minded original recipe.

Likewise, the 2013 model’s drivetrain remains untouched as well. The same 3.6-liter V6 puts down 288 horsepower and 270 pound-feet of torque through either the front wheels or an all-wheel drive system and the six-speed automatic has been reworked for quicker shifting.

Buyers will be able to opt for Chevrolet’s new MyLink system, complete with Internet-based applications like Stitcher and Pandora as well as Bluetooth voice and audio capability. Like its fellow Lambda-platform sibling, the reworked Buick Enclave, the Traverse will also be available with a new center airbag that bisects driver and front-seat passenger. Hit the jump for the full press release and peruse our live shots for more views of this Chevy staple.

Continue reading 2013 Chevrolet Traverse loses the family nose

2013 Chevrolet Traverse loses the family nose

General Motors has officially unveiled the 2014 Chevrolet Impala at this year’s New York Auto Show. Riding on the same bones as the 2013 Malibu, the next-generation Impala boasts a considerably more attractive exterior with plenty of personality. Borrowing the best elements of design from the GM stable, we see more than a little Camaro and Lacrosse in the sedan’s front fascia and stylized hips. Buyers can look forward to either standard 18-inch wheels or a slew of larger options, including massive 20-inch rollers. Under the hood, GM has graced the 2014 Impala with a range efficient direct-injection engines, including a 2.4-liter four-cylinder paired with the automaker’s eAssist hybrid system.

With 182 horsepower and 172 pound-feet of torque, the drivetrain falls well short of the 288 horsepower offered up by the Ford Taurus, though it does so while returning significantly better fuel economy. GM Says the four-cylinder Impala will return 35 mpg highway, six mpg better than the full-size Ford.

Those who need a little extra grunt can step up to the company’s tried-and-true 3.6-liter V6 with 303 horsepower and 234 lb-ft of torque, and there’s also a naturally aspirated 2.5-liter four-cylinder available that produces 195 horsepower, while all three engines are mated to a six-speed automatic gearbox. Keep scrolling for the official press release from Chevrolet, and check our galleries of live and official images while you’re at it.

Continue reading 2014 Chevrolet Impala is a full-size improvement [w/video]

2014 Chevrolet Impala is a full-size improvement [w/video]

To hear Chevrolet tell the story, the Impala is super popular with the public. True, it was one of the ten best-selling cars the U.S. last year, but take away sales to rental, government and commercial fleets, and we’d bet our last dollar that the Impala is no more popular than its competitors, probably less so considering its age. That’s why Chevrolet is hoping its all-new Impala for 2013 will do what the last model couldn’t: attract folks who don’t buy their large sedans in bulk.

The 2013 Chevrolet Impala clearly looks considerably better and more modern than the car it replaces, which hadn’t received a thorough redesign since 2005. The face up front is the Bowtie brand’s new corporate visage, which can also be seen on the refreshed 2013 Traverse. It’s an attractive mug with clean lines, little-to-no clutter and a full suite of high-tech HID and LED lighting elements. At least in pictures, the rest of the new Impala looks brawny and muscular compared to the last model’s antiseptic lines. Its wheels, meanwhile, will range in size from a large 18 inches in diameter to a super-sized 20 inches.

We also universally approve of the Impala’s new interior design, which sports a dual-cockpit concept, as well as a 4.2-inch information screen between the gauges and an eight-inch screen atop the center stack. However, we’re having a hard time with that steering wheel, which doesn’t live up to the rest of the cabin’s aesthetic standards.

Power for the new Impala will come from a range of three engines, all featuring direct injection: a 2.4-liter four-cylinder with eAssist producing 182 horsepower/172 pound-feet and achieving an estimated 35 mpg highway, a 2.5-liter four-cylinder producing 195 hp/187 lb-ft and a 3.6-liter V6 producing 303 hp/264 lb-ft. All will mate to a six-speed automatic and drive the front wheels only.

The Impala has also received a slew of new available active and passive safety systems, including Full-Speed-Range Adaptive Cruise Control, Collision Mitigation Braking, Forward Collision Alert, Lane Departure Warning, Side Blind Zone Alert and Rear Cross Traffic Alert.

We’ve included the official press release from Chevrolet below and will update the gallery will more official images as soon as they’re available. And later today we’ll show you what the Impala looks like in person from the floor of the New York Auto Show.

Continue reading 2014 Chevrolet Impala debuts all-new design

2014 Chevrolet Impala debuts all-new design

New York Auto Show, Chevrolet Camaro 1LE, 2013 Ford Explorer Sport

Episode #276 of the Autoblog Podcast is here, and this week, Chris, Zach and Dan cover the known knowns so far at the New York Auto Show, the Chevrolet Camaro 1LE, and the 2013 Ford Explorer Sport. Your questions and comments power the end of the ‘cast, and for those of you who hung with us live on our UStream channel, thanks for taking the time. We’ve embedded our Q&A module after the jump for you to scroll through and follow along, too. Thanks for listening!

Autoblog Podcast #276:

• New York Auto Show kicks off this week
• Chevrolet Camaro 1LE
• 2013 Ford Explorer Sport

In the Autoblog Garage
2012 Toyota Prius V Five
2012 Subaru Impreza
2012 Mini Cooper Countryman S

Hosts: Dan Roth, Chris Shunk, Zach Bowman

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Email: Podcast at Autoblog dot com

Review the show in iTunes

Continue reading Autoblog Podcast #276

Autoblog Podcast #276

Chrysler Keeps Winning, Hyundai and Kia Set Records

Another chapter has been written in the comeback story of Chrysler, which reported a 69.7-percent sales increase in March compared to a year earlier. We’re starting to wonder, though, what will happen if gas prices continue rising. If consumers begin to shift their tastes back to smaller, more fuel efficient cars, Chrysler will find itself without much to offer. The promising Dodge Dart is coming but not here yet, and Chrysler doesn’t offer any passenger vehicles as hybrids or diesels. The Ram 1500 is of course available with a diesel, but we doubt consumers will flock to it for a respite from rising fuel costs.

Hyundai also had a good month of sales in March. Actually, it had the best month of sales in its history of selling cars in the U.S. Nearly all of its high-volume products are selling well, while the Veloster is picking up momentum and adding all-new sales to the mix. Soon, the completely redesigned Azera will go on sale, which means this new all-time sales record likely won’t last long. Its Korean counterpart, Kia, also enjoyed its best month ever.

A couple of automakers who seem to be teetering on the edge of trouble are General Motors and Honda. GM can be happy with positive performances last month from Chevrolet and GMC, but Buick and Cadillac continue to falter and find themselves on the very bottom of our sales chart trends this month. Honda, meanwhile, hasn’t seemed to have found its footing as well as rival Toyota, despite both companies reporting that their production lines are completely restored following a year of disruptive natural disasters.

Check out how the rest of the industry did in our monthly sales chart below, and visit our By the Numbers section to see all past months.

*Brands and companies are displayed in descending order according to their percentage change in volume sales. There were 28 selling days in March 2012 versus 27 selling days in March 2011, so there will be a difference between monthly sales volume and the average daily sales rate (DSR) for each brand/company. Also, brands are combined and reported as companies only if their sales figures are released jointly.

March 2011 - Fool on a Hill Edition

We’re almost ready to record Episode #276 of the Autoblog Podcast, and you can check out the topics below, add your own to the Q&A and join us live via UStream, as well, and we’ve embedded our UStream player after the jump. Thanks for listening!

Discussion Topics for Autoblog Podcast Episode #276

• • New York Auto Show
  • Chevrolet Camaro 1LE
  • 2013 Ford Explorer Sport

Continue reading Autoblog Podcast #276 goes LIVE at 10PM Eastern

Autoblog Podcast #276 goes LIVE at 10PM Eastern

We record Episode #276 of the Autoblog Podcast tonight, and you can drop us your questions via our Q&A module below, check out our discussion topics, or chime in to help determine what else the crew chats about this evening. Subscribe to the Autoblog Podcast in iTunes if you haven’t already done so, and if you want to take it all in live, tune in to our UStream (audio only) channel at 10:00 PM Eastern tonight.

Discussion Topics for Autoblog Podcast Episode #276

• New York Auto Show kicks off this week
• Chevrolet Camaro 1LE
• 2013 Ford Explorer Sport

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Submit your questions for Autoblog Podcast #276 LIVE

Automotive News reports the National Highway Traffic Safety Administration has begun two separate investigations following reports of engine fires in both 2011 Chevrolet Cruze and 2010 Jeep Wrangler models. The government agency received two complaints about fires in Cruze sedans and eight in Wrangler models, with some reporting their vehicles were completely destroyed. In both Cruze cases, the compact sedans were being driven when the fires occurred. One Cruze Eco owner reported seeing smoke emanating from the engine bay, and the vehicle was completely engulfed in flames five minutes after coming to a stop.

In seven of the Wrangler cases, the engine was running when the fires started. One owner reported seeing burning liquid pouring onto the ground that couldn’t be extinguished with water. In 2010, Chrysler recalled certain Wrangler models to address automatic transmission fluid that could overheat and expel onto hot surfaces, causing fires.

Both General Motors and Chrysler are cooperating with their respective NHTSA investigations and say they are unaware of any injuries or fatalities stemming from the fires.

NHTSA investigating Chevy Cruze, Jeep Wrangler over engine fires

Steve Saleen is back to feeling himself again. That’s because he’s once again at the helm of the the marque that bears his name. As you may recall, the racer and performance part guru walked away from the Saleen brand empire he nurtured for 23 years back in 2007. The Saleen brand was then sold to MJ Acquisitions, along with the right to produce S Line and Racecraft Ford Mustang models. Saleen himself, meanwhile, went on to create SMS Supercars, which produced notable creations like the SMS 570 Dodge Challenger, 302 Ford Mustang and 620 Chevrolet Camaro.

But when MJ Acquisitions and Saleen, Inc. refused to honor warranties for vehicles purchased before the company took control of the Saleen brand, SMS Supercars stepped in to take on that burden, even without any legal obligation to do so. Steve Saleen and SMS Supercars then sued MJ Acquisitions to get the company to stop using the Saleen name in order to protect the brand’s reputatoin.

Today’s announcement means Saleen was successful in his quest. Moving forward, all of the products sold under SMS Supercars will be available under the Saleen banner. Hit the jump for the full press release.

Continue reading Steve Saleen reacquires Saleen name and brand

Steve Saleen reacquires Saleen name and brand

The Dodge Viper SRT10 ACR currently holds the unofficial production car record for a Nürburgring lap with a time of 7:12.13. The Porsche Panamera Turbo S is the first four-door to show up on the list of lap times with a 7:52.00. The Audi RS6 Avant is the quickest wagon with a time of 8:09.00, and the first thing resembling a sport utility vehicle is the BMW X6 M at 8:24.00. That right there would be the target for a Jeep Grand Cherokee SRT8 were someone to bring one to Germany for a ‘Ring run. Last September, somebody did.

Piloted by the eminently qualified Sabine Schmitz, the Jeep Grand Cherokee SRT8 did the deed in 8:49.00. Ouch. That’s 25 seconds behind the X6 M and slower than even the front-wheel-drive Chevrolet HHR SS (8:43.52). Still, you can’t be taken seriously as a performance machine these days until you pay tribute at the Green Hell. And watching something attempt a high-speed ‘Ring run that was originally designed to rock crawl is always fun. Scroll down to watch the official lap vid from SRT.

Continue reading And the Jeep Grand Cherokee SRT8’s ‘Ring time is…

And the Jeep Grand Cherokee SRT8’s ‘Ring time is…

It appears the right-wing wall against the Chevrolet Volt is starting to crumble. Following months of beating on the Volt, Fox News aired a puff piece on how great the Volt is earlier this week. Now we hear that former president George H.W. Bush has purchased a Volt for his son Neil as a birthday present. As our friend Chelsea Sexton said on Twitter, “Can’t wait to see what Fox News makes of that!”

In a sense, the Bush family should be among the first to buy one of GM’s plug-in hybrids, since the $7,500 federal tax credit that the car qualifies for was put into place during President George W. Bush’s second term. Since President Obama has also promised to buy a Volt when he gets out of office, that makes the Volt a vehicle that presidents from both major American parties can agree on.

Happy Birthday! President George H.W. Bush buys son Neil a Chevy Volt

We pity the fool who don’t think this is cool. Put aside the celebrity provenance of this “authentic replica,” allegedly “certified” by George Barris, for now and just take a look at the thing. It appears to be a spot-on knock-off of B.A. Baracus’ bad attitude van, the perfect midlife-crisis toy for anyone who grew up watching The A-Team. Imagine how cool it would be to drop the kids off at school in this?

Okay, the traffic snarl during drop-off time won’t clear out any faster, but when it comes to “manly vans,” you can’t top this custom 1983 Chevrolet G10. Wait, what’s that you say? B.A. drove a GMC? Of course he did. But this is a replica, and one that seems to have been built from a nearly identical Chevy donor.

The seller claims the van was built for none other than Mike Myers, he of Wayne’s World and Austin Powers fame. We’d like to see some documentation of this celebrity provenance, though it’s not the sort of thing that we’d see too much value in, regardless. We’re also curious about the last line of the sale ad: “Movie coming out in June!” It was back in June 2010 that the A-Team feature film debuted, which makes us think the seller might be willing to deal on his $20,000 price.

Find of the Day: “Authentic” A-Team van replica commissioned by Mike Myers

If you have a phone, you’ve probably been offered a (last, final, only, etc.) chance to extend your car’s warranty. Hopefully you realized an anonymous caller from an unknown number had no idea what kind of car you drive much less when your warranty expired and promptly ended the call.

Way back in 2008, several state attorneys general teamed up to hang up on the auto warranty scammers, and the next year a federal judge ordered two companies to cease the annoying, probably illegal calls.

Finally, yesterday, the Federal Trade Commission slammed the hammer down on LA-based SBN Peripherals (aka Asia Pacific Telecom, Inc.). The FTC’s report says the company made more than 2.6 billion random calls in less than 20 months. Unfortunately, 12.8 million of those calls paid off with some consumer being scammed.

For their many, many, many telephonic transgressions, the company was ordered to pay $5.3 million. The company is conveniently unable to pay that amount, of course, so the FTC is claiming more than $1 million from a Hong Kong bank account, a $357,000 lien on a house, 50% interest in a Saipan office building, interest in seven tracts of land, a 2004 Corvette, a 2005 BMW X5, a 2004 Dodge Durango, a recreational vehicle and a partridge in a pear tree. We’re betting the extended warranties on those cars is not transferable. All defendants are also ordered to never, ever again engage in telemarketing. EVER.

But if you’re still in need of an extended warranty for your car, email us with your credit card number and we’ll get right back to you. (We’re joking of course! We prefer cash.)

You can read the full FTC report here.

FTC shuts down auto warranty robocaller

Just as mysteriously as it began, Chevrolet has removed the production hold it had placed on the 2012 Camaro ZL1. For those keeping track, the delay has lasted roughly three weeks, and we still don’t know what the “quality assessment issue” was.

According to Motor Authority, a letter has been sent to those who have placed orders on Chevy’s hottest muscle car, letting them know when they can expect their machines to arrive at the dealership.

Cars that had already been produced and had been held back from the waiting garages of buyers will begin trickling to owners in two to three weeks, while orders placed but not yet built will take a little longer. That said, Camaro ZL1 models built in the foreseeable future will very likely continue on with a 2012 model-year designation before the Oshawa plant switches production to the 2013 cars. Just how many 2012 ZL1s will be built remains to b seen.

We also can’t help but mention the newly announced Camaro 1LE, which gets some of the track-ready features of the ZL1 with a 426-horsepower V8 in place of the killer 580-horse supercharged engine, along with what’s sure to be a much lighter price tag. With choices like these, we’d say it’s a good time to be shopping for a Camaro.

2012 Chevy Camaro ZL1 back on sale, production hold removed

California Assemblyman Mike Gatto has introduced Bill 1658, which could eventually return three kinds of vintage license plates to California roads: yellow and black plates from the mid 1950s, black and yellow plates from the 1960s – such as the sample 1963 plate pictured – and blue and yellow plates from the ’70s.

The initiative is called the Legacy License Plate Program, but before you collectors and period-correct enthusiasts salivate over – or lament – the possibilities, it has a few hurdles to clear. First, the bill has to be passed when its put to a vote on April 9, which is expected. Then it would only come into effect after 2,500 people had signed up for the plates, assuming that the DMV did its math correctly and had enough money to pay for it. Finally, once all of that got checked off, the program would begin in 2014.

Current regulations mean that in California, the license plate has almost always lived with the car since new, so if you see a black plate on a 1966 Corvair, then that tag was minted the same year as that Chevrolet. The plates will be updated to modern standards, e.g., reflective paint, so they won’t look just like the old timers, but we figure vintage-minded owners won’t be fussed at all.

Back in Black? California mulling return of vintage-style plates

Those of us who are fortunate enough to have never suffered through cancer likely don’t realize how the disease can turn some of life’s simplest acts into huge hurdles. Just getting to treatment appointments can be daunting with the onset of symptoms and side effects. One cancer survivor in Austin, Texas has set up a network of exotic and classic car owners to make getting to the hospital a little bit easier and more fun at the same time.

Ken Adams noticed a large number of cancer patients who were forced to take public transportation or rely on friends and family to make it to treatments while he was waiting for his own doctor. Adams then hatched the idea for volunteers to help get those patients from home to the hospital, and Your Ride Is Here was born.

Patients get to ride in everything from vehicles like the Aston Martin Rapide to the Chevrolet Camaro and even the Ferrari Enzo. For patients who may be going through some of the darkest days of their lives, the chance to ride in some of the world’s greatest pieces of engineering is also a chance at a valuable smile.

We’ve been plenty guilty of balking at supercars in the past, and while they remain firmly out of grasp for the vast majority of the human race, they also represent just what mankind is capable of with the right motivation. We’re just glad to see some of their owners have a similarly impressive capacity for compassion.

If you don’t own a supercar but still want to help, Your Ride Is Here relies entirely on donations, which can be made here. They’ve also made an excellent video that best explains their purposes, which can be viewed farther down the page.

Continue reading Your Ride Is Here gives cancer patients a ride to treatment in style

Your Ride Is Here gives cancer patients a ride to treatment in style

Car companies worldwide have had a terrible track record creating cars that attract hip, young buyers. Despite all their best efforts to cater to the cool cats, the 18-24 demographic prefers to defy categorization.

But now it seems car companies have a new, more vexing problem. The 18-24 crowd doesn’t want cars at all.

General Motors knows all too well about its aging demographics and has turned to a creative new marketing firm to have a shot at bringing down the age of their average buyer. The firm is called Scratch and is part of MTV (owned by Viacom). Ross Martin, 37, is executive VP of Scratch and says 20-somethings really don’t even want a car.

“They think of a car as a giant bummer,” Martin tells the New York Times. “Think about your dashboard. It’s filled with nothing but bad news.”

Research showed 60% of 18-24 year-old drivers would choose Internet access over owning a car. To the Autoblog staff, that’s like asking them to choose between air and water. And if your dashboard is all bad news, you’re doing it wrong!

The New York Times story is full of tidbits about how GM and MTV are chasing the cool crowd, like how they’re trying to “General Motors with the same insights that made MTV reality shows like ‘Jersey Shore’ and ‘Teen Mom’ breakout hits.” Hmmm. Yeah, that oughta make recent college grads want to buy a Volt.

Whatdya think? MTV still got enough cool cred to help transform the old gray General?

GM turns to MTV to sell cars to younger generations